The Chief Data Officer's Playbook

Nov 2017 | 224pp

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The Chief Data Officer's Playbook

Caroline Carruthers and Peter Jackson

The issues and profession of the Chief Data Officer (CDO) are of significant interest and relevance to organisations and data professionals internationally. Written by two practicing CDOs, this book offers a practical, direct and engaging discussion of the role, its place and importance within organisations. 

Chief Data Officer is a new and rapidly expanding role and many organisations are finding that it is an uncomfortable fit into the existing C-suite. Bringing together views, opinions and practitioners experience for the first time, The Chief Data Officer's Playbook offers a compelling guide to anyone looking to understand the current (and possible future) CDO landscape.

Content covered includes:

  • why does any organisation need a CDO?
  • the secret ingredients of the successful CDO
  • avoiding the hype cycle
  • the CDO place in the C-suite
  • building the CDO team
  • the CDO and technology
  • enablement not red tape
  • advice to give the business owners.

Readership: This book will offer key insight for CDOs looking to understand their position better, for aspiring CDOs and data officers looking at career progression, for those recruiting CDOs, and anyone else looking to understand the CDO landscape.

1. Why does any organisation need a Chief Data Officer?

2. Secret Ingredients of a Chief Data Officer

3. The first one hundred days

4. Delivering a Data Strategy in the Cauldron of BAU

5. Avoiding the Hype Cycle

6. Relating to the rest of the business especially the C-Suite

7. The Chief Data Officer as a Disruptor

8. Building the Chief Data Officer Team

9. The next 300 days

10. The different generations of CDO's

11. What type of Chief Data Officer are you?

12. How to present yourself as a chief data officer

13. Tinker, Tailor, Soldier, Data.....

14. The Chief Data Officer and the technology

15. The hoarding mentality and how to break it

16. Data / Information Ethics

17. The CDO and Data Governance

18. The data revolution

19. Advice to give Business Owners / CEO / Board

20. Conclusion  

"This is a book for practitioners by practitioners. It offers must-read insights into the potential of data to transform. Whether de-mystifying the subject for busy C-Suite leaders, or offering practical checklists for first-time CDOs to benchmark progress, there's something here for anyone who cares about harnessing data to improve outcomes. Read. Smile. Exploit."
- Tim Carmichael, Chief Data Officer and Chief Analytics Officer, British Army

"Without any doubt, this playbook is a must read for the primary audience, the CDOs. In my opinion, it is equally a must read for the secondary audience, the C-Suite, for the insight on how the role complements their businesses."
- Sham Kashikar, ex-Chief Data Officer, Sales & Marketing, Intel

"In today’s information-rich world, data-driven organisations have the competitive edge. Data analytics and data-driven insight make the difference between guesswork and timely, evidence-based decision making. Understanding the role of the Chief Data Officer (CDO) is the key to unlocking this potential. This handy, practical book gives you access to the expertise of market-leading practitioners who have harnessed the power of data to deliver real business gains in large-scale companies and organisations. Whether you are an executive looking to transform the use of data in your organisation or an aspiring CDO looking for hints and tips on how to develop your career and make a real impact, this is the book for you."
- Nick Poole, Chief Executive Officer, CILIP

Caroline Carruthers is a ridiculous optimist whose natural curiosity never stops. She is also the first Group Director for Data Management for the Lowell Group and previously was Network Rails first Chief Data Officer but has been a data cheerleader for more years than she can remember. Caroline is a strong advocate of ‘getting the basics right’ and the KISS principle despite being a complete geek when it comes to any form of technology. As a trustee for CILIP (Chartered Institute of Library and Information Professionals) she champions the growing professionalism of the data and information related disciplines so we can all head towards data nirvana a bit quicker.

Peter Jackson is passionate about data, and about how data can drive innovation to transform organisations. He is also fascinated by patterns in data and what data can reveal about the World and behaviours. He was the first Head of Data at the Pensions Regulator and then went on to be the first Head of Data at Southern Water. So he has been through the mill twice in recent succession as a First Generation CDO. However, before joining the Pensions Regulator, Peter had been developing Data Strategies for businesses in the FMCG and Financial Services sectors for over a decade. First and foremost Peter is driven by a strategic approach to data, and believes strongly in the value of demonstrating the 'art of possible' and expanding colleagues' understanding about data management, data technologies, data science and data governance. He tries to spend as much time as possible staying close to the constant advance of data technology and practices. Peter firmly believes that data strategies must have a business outcome and should be aligned to the business objectives. Given any opportunity Peter will talk about data and try to enthuse those he is with. 

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